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International Knowledge Network of Women in Politics
Fundraising Strategies and Experiences
Fundraising is one of the key components in any campaign. Candidates need to carefully plan their fundraising strategies and accurately manage them. The planning process allows candidates and their staff to think through who they should solicit from, which issues are important for donors, and how they are going to spend their money. Ms. Winnie Byanyima, the Director of UNDP Gender Team/ Bureau for Development Policy, in her interview to iKNOW Politics suggested that women fundraise easier when they have consistent and clear agendas that target important social issues. She also advised to have a well-organized fundraising and money managing strategies to ensure the constituents that their money is not being mishandled. Here is an interesting link to the article What is the best way to fundraise? Plan for it!
It would also be interesting to hear about women’s experiences with private donations and government and party financing. Has one of these financing forms been more beneficial than the other?
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Entrevista a Liliana Rojero, Secretaria Ejecutiva del Instituto Nacional de las Mujeres (INMUJERES) en México
Hay muchas mujeres que buscan herramientas para salir adelante en la política. El trabajar en redes nos permite asociarnos, fortalecernos.
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Fundraising
The task of fundraising can be a daunting one, however the obstacles that will inevitably be encountered can also be combated through solidarity. More specifically, when women unite under a common cause, the results can be profound. Fundraising can be done by individuals, groups, or communities, and funds can be acquired from individuals, community organizations, governmental organizations, UN related agencies, and many other sources. Some fundraising techniques include holding auctions, participating in networking events, and informing yourself as well as those around you of the cause that is being pursued. EMILY’s List exemplifies some of the dramatic results that have the potential to follow concerted efforts of organized action. EMILY’s List is a grassroots political network that strives to help Democratic pro-choice women get elected to office. The organization’s success can be seen in the progress it has made since its inception 22 years ago. Such success would not be possible without the mutual empowerment that reinforces the confidence of the organization and the individual women who sustain it. More information can be found at http://emilyslist.org/ .