An effective political campaign is a connected series of operations designed to persuade constituents to vote for you, your candidate, a party or an issue. Campaigns require methodical planning, organization and implementation.
Women face a number of obstacles implementing effective, winning campaigns. Women generally have more difficulty than men do in raising sufficient funds to win a campaign, in large part because they are traditionally not the primary breadwinners. Similarly, women may not have equal access to decision-making regarding the distribution of funds. Traditionally, women must earn the internal support of their party or, alternatively, work even harder to win as independent candidates. Rather than focusing on the substance of a campaign and its message, the media and the public may focus instead on the appearance of a woman candidate or her role in the home. To earn the support of their own party and constituents, women must work harder than men do to create clean, targeted and compelling messages.
Once they won the right to vote, some women’s suffrage activists in the United States moved on to focus on how to direct this new electoral power.
WOMEN’s Academy for Leadership and Political Excellence (Walpe) has expressed concern over the low number of women candidates fielded for the August general elections.
Reproductive health organizations and advocacy groups say one-time emergency grants have ended and individual and foundation giving has dropped off this year.
Women of all ages, backgrounds and ideologies across the globe are pushing to be part of the decision-making process, despite the odds stacked against their participation.
Prof Chinyere Stella Okunna is the first female Professor of Mass Communication in Nigeria and the entire Sub-Saharan Africa.
What is your take on the claim that that high cost of electioneering in Nigeria discourages women from participating in politics?
Despite the legal reforms that have been taken by various Arab countries following their ratification of various international agreements guaranteeing women's civil and political rights, women have not been able to achieve equal representation&nbs
Princess Chichi Ojei, Presidential Candidate of Allied People’s Movement (APM), has expressed confidence of winning the February presidential election.
Ojei said this on Friday in Abuja, in a New Year statement tagged 2023: A glorious future beckons for Nigerians.
Fijian women remain severely under-represented in politics.