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Campaigns

An effective political campaign is a connected series of operations designed to persuade constituents to vote for you, your candidate, a party or an issue. Campaigns require methodical planning, organization and implementation.

Women face a number of obstacles implementing effective, winning campaigns. Women generally have more difficulty than men do in raising sufficient funds to win a campaign, in large part because they are traditionally not the primary breadwinners. Similarly, women may not have equal access to decision-making regarding the distribution of funds. Traditionally, women must earn the internal support of their party or, alternatively, work even harder to win as independent candidates. Rather than focusing on the substance of a campaign and its message, the media and the public may focus instead on the appearance of a woman candidate or her role in the home. To earn the support of their own party and constituents, women must work harder than men do to create clean, targeted and compelling messages.

Harassment of female candidates a growing issue in Japanese politics

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July 7, 2022

Harassment of female candidates a growing issue in Japanese politics

In 2019, Aiko Usui was 28 years old and running for a seat in a ward assembly election in Tokyo. But instead of being treated as an aspiring politician by some of the voters she was canvassing, she instead felt like a pop idol being targeted for abuse.

In 2019, Aiko Usui was 28 years old and running for a seat in a ward assembly election in Tokyo. But instead of being treated as an aspiring politician by some of the voters she was canvassing, she instead felt like a pop idol being targeted for abuse.

July 7, 2022
Record women, LGBTQ election hopefuls run to shake up Japan politics

TOKYO - A record number of both women and LGBTQ candidates are campaigning to win over voters in the House of Councillors election on Sunday and potentially bring change to Japan's male-dominated political landscape.

“We copy it from them”: How campus politics sets scene for big man politics in Nigeria

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July 6, 2022

“We copy it from them”: How campus politics sets scene for big man politics in Nigeria

Nigeria has one of the lowest rates of female political representation in the world. This culture is established and reinforced early.

Nigeria has one of the lowest rates of female political representation in the world. This culture is established and reinforced early.

I’m not sexist, other voters are

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July 6, 2022

I’m not sexist, other voters are

During the 2020 caucus cycle, I heard it a lot, the refrain of the cautious Democratic voter. I want to vote for her, but I don’t think she can win. It wasn’t, people reasoned, because they were sexist, but they worried that America was.

During the 2020 caucus cycle, I heard it a lot, the refrain of the cautious Democratic voter. I want to vote for her, but I don’t think she can win. It wasn’t, people reasoned, because they were sexist, but they worried that America was.

June 27, 2022
Droupadi Murmu: 10 things to know about NDA’s presidential nominee

Droupadi Murmu: Here is everything you need to know about BJP's candidate for Presidency.

Kenya: Women seek elective positions to attain parity in leadership

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June 23, 2022

Kenya: Women seek elective positions to attain parity in leadership

Women’s equal participation and leadership in political and public life are essential to achieving the Sustainable Development Goals for any county or country.

Women’s equal participation and leadership in political and public life are essential to achieving the Sustainable Development Goals for any county or country.

RepresentWomen Solutions Summit: Take action resource guide

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June 22, 2022

RepresentWomen Solutions Summit: Take action resource guide

For its inaugural Solutions Summit, RepresentWomen gathered experts in election administration, voting rights, and democracy reform to discuss the viable, scalable, and transformative initiatives that will strengthen our democracy.

For its inaugural Solutions Summit, RepresentWomen gathered experts in election administration, voting rights, and democracy reform to discuss the viable, scalable, and transformative initiatives that will strengthen our democracy.