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Campaigns

An effective political campaign is a connected series of operations designed to persuade constituents to vote for you, your candidate, a party or an issue. Campaigns require methodical planning, organization and implementation.

Women face a number of obstacles implementing effective, winning campaigns. Women generally have more difficulty than men do in raising sufficient funds to win a campaign, in large part because they are traditionally not the primary breadwinners. Similarly, women may not have equal access to decision-making regarding the distribution of funds. Traditionally, women must earn the internal support of their party or, alternatively, work even harder to win as independent candidates. Rather than focusing on the substance of a campaign and its message, the media and the public may focus instead on the appearance of a woman candidate or her role in the home. To earn the support of their own party and constituents, women must work harder than men do to create clean, targeted and compelling messages.

e-Discussions

Funding for Women Candidates

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Funding for Women Candidates

Women continue to be severely underrepresented in decision-making processes and bodies across the world at all levels. In fact,  the Inter-Parliamentary Union (IPU) reports  only 23% of members of parliament (MPs) are women.

Women continue to be severely underrepresented in decision-making processes and bodies across the world at all levels. In fact,  the Inter-Parliamentary Union (IPU) reports  only 23% of members of parliament (MPs) are women.

April 13, 2018
USA: Female candidates take on taboos in new campaign ads

 Women are increasingly spotlighting gender as they run in record-breaking numbers in 2018.

February 16, 2018
UN Women Press Release on the kick-off of a training program for women in Lebanon

Beirut, February 8, 2018

January 24, 2018
There’s now a searchable database of the black women running for office in 2018

Hundreds of thousands of women marched on the streets in response to Donald Trump’s electio

January 2, 2018
‘If we don’t run, then we won’t achieve.’ Why a record number of women are eyeing a run for governor.

EAST LANSING, Mich. — At a time when nearly every aspect of politics feels suffused by issues involving gender, the leading Democratic contender for Michigan governor makes a point of rarely mentioning hers.