Skip to main content

Campaigns

An effective political campaign is a connected series of operations designed to persuade constituents to vote for you, your candidate, a party or an issue. Campaigns require methodical planning, organization and implementation.

Women face a number of obstacles implementing effective, winning campaigns. Women generally have more difficulty than men do in raising sufficient funds to win a campaign, in large part because they are traditionally not the primary breadwinners. Similarly, women may not have equal access to decision-making regarding the distribution of funds. Traditionally, women must earn the internal support of their party or, alternatively, work even harder to win as independent candidates. Rather than focusing on the substance of a campaign and its message, the media and the public may focus instead on the appearance of a woman candidate or her role in the home. To earn the support of their own party and constituents, women must work harder than men do to create clean, targeted and compelling messages.

On November the 19th 2014, Nicola Sturgeon became the first female Prime Minister of Scotland

Back
December 15, 2014

On November the 19th 2014, Nicola Sturgeon became the first female Prime Minister of Scotland

 by Lucile Huguet Scotland didn’t get enough Yes to become independent from England. However, the country is at a real turning point of its history. Scotland got its first female politician elected as head of the country.

Print article

 by Lucile Huguet Scotland didn’t get enough Yes to become independent from England. However, the country is at a real turning point of its history. Scotland got its first female politician elected as head of the country.

December 12, 2014
A Rare Duel in Japan Vote as Abe Seeks to Keep Female Lawmakers

Megumi Kaneko stood on a podium in front of a poster of herself and dissolved into tears as she urged the mostly-male audience to pick her in this weekend’s Japanese e

Learn More
December 1, 2014
2015: Groups Take Campaign For Women Participation To Grassroots, Nigeria

TOWARDS ensuring more women participation in politics and governance ahead of next year’s general elections, women groups have begun to mobilise across party lines in order

Learn More
Dilma Roussef is re-elected.
October 26, 2014
Brazil elections: Dilma Rousseff promises reform after poll win

President Dilma Rousseff has promised to re-unite Brazil after narrowly winning re-election to a second term in office with 51.6% of the vote.

Learn More
Quotas for female politicians, elections in Brazil
October 9, 2014
Do Quotas for Female Politicians Work?

Photo-Paulo Whitaker/Reuters

Learn More
Women's campaign school
September 11, 2014
This School Encourages Women to Join the World of Politics

The Women’s Campaign School is teaching women how to run a successful campaign.

Learn More
Girls Matter
September 7, 2014
Girl guides venture into the political jungle: Movement calls for school lessons in 'body confidence' and equal numbers of men and women in Parliament in first manifesto

The Girl Guides once taught young women to cope away from civilisation with camping trips and nature skills.

Now, they are more concerned with helping them face the challenges of modern life.

Learn More
Empower Malaysia
September 5, 2014
Women stay out. Politics is a boys club

Persatuan Kesedaran Komuniti Selangor (EMPOWER) is gravely concerned with the quality of the debate going on regarding a woman candidate for the Selangor Menteri Besar (MB) post.

Learn More
September 2, 2014
Young Rohingya woman chases dream of peace and justice in Myanmar

Wai Wai Nu is a diminutive 27-year-old with pro-democracy activism in her genes and a quarter of her young life spent behind bars.

The former political prisoner is now working to end the persecution faced by her people, the stateless Rohingya Muslims in western Myanmar.

Learn More
Subscribe to Campaigns