An effective political campaign is a connected series of operations designed to persuade constituents to vote for you, your candidate, a party or an issue. Campaigns require methodical planning, organization and implementation.
Women face a number of obstacles implementing effective, winning campaigns. Women generally have more difficulty than men do in raising sufficient funds to win a campaign, in large part because they are traditionally not the primary breadwinners. Similarly, women may not have equal access to decision-making regarding the distribution of funds. Traditionally, women must earn the internal support of their party or, alternatively, work even harder to win as independent candidates. Rather than focusing on the substance of a campaign and its message, the media and the public may focus instead on the appearance of a woman candidate or her role in the home. To earn the support of their own party and constituents, women must work harder than men do to create clean, targeted and compelling messages.
Hazel Brown, co-ordinator of the Network of NGOs for the advancement of women, hopes after the October 21 local government elections that 50 per cent of councillors will be women as well as 50 per cent of aldermen elected under the newly-implemented proportional representation. Brown mad
The First Lady, Dame Patience Jonathan, on Tuesday urged more Nigerian women to vie for elective positions in 2015.
They rounded off a series of training workshops in Yaounde on September 14.
“Free and Fair Elections in Cambodia”: Once a phrase commonly seen on banners in Phnom Penh, it has now taken to the streets.
Ex-frontrunner Christine Quinn is the latest female candidate to start strong, but fade at the end. Are women voters part of the problem?
A former PDP Women Leader, Dr Kema Chikwe, on Friday in Abuja advised women to work hard to secure positions in the party as the special convention gets underway.
Candidates aspiring to join parliament on the women ticket have since Monday campaigned in different districts upcountry. A total of women have hit the campaign trail in the race for the 24 slots reserved for women, in a college vote that will take place on September 18.
At least 300 women would have been trained in politics by the end of 2013 under a programme aimed at politically empowering women in Mauritius, PANA reported.
Hillary Rodham Clinton took to a Toronto stage in June before about 5,000 supporters, many of them women and many looking for a hint that she might run for president in 2016 — and she gave them one.