Preparing for Success: Tools, Methods and Strategies for Electoral Campaigns
This training manual provides guidelines for the planning of campaign building workshops. It is intended for trainers of women political candidates in Indonesia.
Campaigns
An effective political campaign is a connected series of operations designed to persuade constituents to vote for you, your candidate, a party or an issue. Campaigns require methodical planning, organization and implementation.
Women face a number of obstacles implementing effective, winning campaigns. Women generally have more difficulty than men do in raising sufficient funds to win a campaign, in large part because they are traditionally not the primary breadwinners. Similarly, women may not have equal access to decision-making regarding the distribution of funds. Traditionally, women must earn the internal support of their party or, alternatively, work even harder to win as independent candidates. Rather than focusing on the substance of a campaign and its message, the media and the public may focus instead on the appearance of a woman candidate or her role in the home. To earn the support of their own party and constituents, women must work harder than men do to create clean, targeted and compelling messages.
Promoting Women's Political Participation: Women Representatives Training (WRT) Program Trainer's Manual
This training manual includes a detailed description of an eight-week long training session conducted for women political leaders in Nepal.
Candidate Training Manual for Women: Training Manual for Civil Society Organizations
This training manual is designed for trainers of women candidates running for office at the local and national levels of government in Uganda.
Women Candidate Training: Campaigning for Local Elections
This report presents an overview of the National Democratic Institute for International Affairs' program to increase the number and effectiveness of Nepali women seeking to run in the 1997 local elections.
NDI's Women's Campaign Manual, 1997
This training manual provides women political candidates in Kenya with information and guidelines for building an effective campaign. It discusses topics such as message development, fundraising, budgeting, dealing with the media, public speaking, and establishing voter contacts.
Women Can Win! A Campaign Manual for Women Candidates in the Nepali Local Government Elections
This manual is based on the National Democratic Institute for International Affairs' (NDI) "Women Can Win!" manual. It serves as a tool to motivate and train Nepali women candidates and representatives.
Increasing Women's Political Participation in Guyana - Trainer’s Manual: Campaign Skills
This manual is part of the National Democratic Institute for International Affairs' (NDI) efforts to increase women's participation in decision-making processes in Guyana.
Political Parties and Democracy in Theoretical and Practical Perspectives: Developments in Party Communications
This paper considers the possible approaches to creating more effective and inclusive political parties. It focuses on the communication channels that parties can use to strengthen their relationships with citizens and to promote fair elections.