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Campaigns

An effective political campaign is a connected series of operations designed to persuade constituents to vote for you, your candidate, a party or an issue. Campaigns require methodical planning, organization and implementation.

Women face a number of obstacles implementing effective, winning campaigns. Women generally have more difficulty than men do in raising sufficient funds to win a campaign, in large part because they are traditionally not the primary breadwinners. Similarly, women may not have equal access to decision-making regarding the distribution of funds. Traditionally, women must earn the internal support of their party or, alternatively, work even harder to win as independent candidates. Rather than focusing on the substance of a campaign and its message, the media and the public may focus instead on the appearance of a woman candidate or her role in the home. To earn the support of their own party and constituents, women must work harder than men do to create clean, targeted and compelling messages.

December 21, 2021
The faces of many candidates masked during the votes in the West Bank

During the campaign for local elections in the West Bank, many female candidates’ faces were replaced by a rose or a silhouette on voter lists and campaign posters.

IPU’s I Say Yes to Youth in Parliament! campaign goes global - Copyright: IPU
December 17, 2021
IPU’s I Say Yes to Youth in Parliament! campaign goes global

Just over ten years ago, IPU Member Parliaments adopted a landmark resolution on youth participation to encourage the rejuvenation of parliaments. Since then, parliaments from around the world have made some limited progress in its implementation.

November 26, 2021
“She’s the only option": Hondurans hope Xiomara Castro can lead the nation in a new direction

A week ahead of what may be Honduras’s most consequential election since the country’s return to democracy in 1982, the leading opposition candidate for president delivered her final address to an audience of fervent supporters.

Una mujer libia porta una bandera nacional en la capital, Trípoli, el 25 de febrero de 2021. Mahmud Turkia/AFP
November 25, 2021
Leila ben Khalifa becomes first woman to run for Libyan presidency
Leila ben Khalifa, an activist who heads the National Movement party, became the first woman to run in the presidential elections in Libya on Monday after she submitted her papers to run in the election, according to Arabic-language media.

Increasing the cost of female representation? The gendered effects of harassment, abuse and intimidation towards Parliamentary candidates in the UK

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November 12, 2021

Increasing the cost of female representation? The gendered effects of harassment, abuse and intimidation towards Parliamentary candidates in the UK

Recently, the issue of harassment and intimidation of women in politics in long-established democracies has become a source of concern.

Recently, the issue of harassment and intimidation of women in politics in long-established democracies has become a source of concern.

‘It is what girls need’: the FGM activist hoping to be the Gambia’s president (copyright: The Guardian)
November 11, 2021
‘It is what girls need’: the FGM activist hoping to be the Gambia’s president

Jaha Dukureh was a young mother of three with little campaigning experience when she started a movement in the Gambia to end female genital mutilation, backed by the Guardian.

Newly Brooklyn Councilmember elect Shahana Hanif spoke at a rally in City Hall Park supporting female candidates, July 13, 2021. Ben Fractenberg/THE CITY
November 10, 2021
City Council adds historic number of women to its ranks as republicans gain

New York City’s legislative branch will be packed with newcomers in 2022 and will have its first female majority. Meanwhile, the GOP gained at least one more Council seat.