An effective political campaign is a connected series of operations designed to persuade constituents to vote for you, your candidate, a party or an issue. Campaigns require methodical planning, organization and implementation.
Women face a number of obstacles implementing effective, winning campaigns. Women generally have more difficulty than men do in raising sufficient funds to win a campaign, in large part because they are traditionally not the primary breadwinners. Similarly, women may not have equal access to decision-making regarding the distribution of funds. Traditionally, women must earn the internal support of their party or, alternatively, work even harder to win as independent candidates. Rather than focusing on the substance of a campaign and its message, the media and the public may focus instead on the appearance of a woman candidate or her role in the home. To earn the support of their own party and constituents, women must work harder than men do to create clean, targeted and compelling messages.
Women who want to enter politics in Burkina Faso face a number of barriers, such as lack of faith in their leadership abilities, few role models and limited opportunities.
Over the last eight years, Iraqi women have become increasingly active in politics, taking on some of the country’s most vexing issues — peace and security, economic empowerment, social justice, education and the environment.
Yingluck Shinawatra was poised to become Thailand's first female prime minister Sunday after her party won a majority of parliamentary seats in the nation's general elections.
Political party manifestos are a strategy to ensure women representation in all the political party structures. This is evident in manifesto of The African National Congress Party as an example.
This manual presents a methodological tool for monitoring media coverage during election campaigns. It focuses on a gender perspective using objective and verifiable information, and is based on experiences of six Latin American institutions.
Mexico’s gender quota system has made a significant difference for women seeking election to the Mexican Congress. In the last 15 years, the percentage of seats occupied by women has increased from 10 to 26 percent.
Drawing on her extensive experience working with women in Cambodia and throughout Asia, Cambodian parliamentarian and former cabinet minister Mu Sochua will discuss why politics matter to wome
Originally developed a decade ago by NDI's staff team in Russia, this manual traveled the globe numerous times with localized updates. NDI's team of political party experts in Malaysia edited the version you hold for that specific context.
The purpose of this paper is to draw attention to the persistent obstacles to women’s and ethnic minority representation in politics, and to examine conditions and strategies across various countries that appear to facilitate better political representation of these groups.