An effective political campaign is a connected series of operations designed to persuade constituents to vote for you, your candidate, a party or an issue. Campaigns require methodical planning, organization and implementation.
Women face a number of obstacles implementing effective, winning campaigns. Women generally have more difficulty than men do in raising sufficient funds to win a campaign, in large part because they are traditionally not the primary breadwinners. Similarly, women may not have equal access to decision-making regarding the distribution of funds. Traditionally, women must earn the internal support of their party or, alternatively, work even harder to win as independent candidates. Rather than focusing on the substance of a campaign and its message, the media and the public may focus instead on the appearance of a woman candidate or her role in the home. To earn the support of their own party and constituents, women must work harder than men do to create clean, targeted and compelling messages.
Wafa Bani Mustafa had already won a seat in Jordan’s parliament. But as she prepared to run for reelection, she wanted to learn more about fundraising techniques, which are not widely used in the region.
This research provides a clear road map for women who are running for major statewide office: how to introduce themselves to voters to demonstrate their qualifications; what language contributes to voters believing they are qualified; and how to present themselves in a way that
This research provides a clear road map for women who are running for major statewide office: how to introduce themselves to voters to demonstrate their qualifications; what language contributes to voters believing they are qualified; and how to present themselves in a way that
Marginalized by both a patriarchal society and the narrow confines of Western feminist discourse, Muslim women around the world are developing their own form of activism.
As they vie for the highest jobs, it's the uncomfortable question that can't be ignored.
Participants in a women's only peace conference in South Sudan's Jonglei state took the drastic step of saying they would leave their homes and refrain from child bearing if men in their communities continued to seek violent solutions to ongoing conflicts in the troubled region rather than peacef
The poll from the Brazilian Institute of Public Opinion, Ibope, and published by O Estado de Sao Paulo shows that 35% spontaneously even before presenting the list of possible candidates, said they would support Rousseff in 2014, which is three times the sum of all other presid
Hillary Rodham Clinton made her public debut in her new role as prospective presidential candidate on Tuesday night by returning to the issue that has animated her
Hugo Chávez knew that women were fundamental to his revolution.